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Home » Business Strategy » Strategic Management

ADVANCED STRATEGIC MANAGEMENT

Source: www.tukkk.fi
Topic: Strategic Management

Sort Desciption: STRATEGIC MANAGEMENT IN BUSINESS. Strategic management was incorporated into business by Alfred Sloan the president of General. Motors in the 1930s ...

Content Inside: Pentti Malaska & Karin Holstius 2003 1 SCANNING FOR THE FUTURE FFRC & FFA International Seminar Turku School of Economics and Business Administration Turku June 5-6 2003 Workshop III: Business environment ADVANCED STRATEGIC MANAGEMENT Prof. Karin Holstius and Prof. Pentti Malaska STRATEGIC = IMPORTANT (Oxford English Dictionary) INTRODUCTION We explore the role of visionary management in general strategic management thus continuing our previous research (Malaska & Holstius 1999). We have called the presentation Advanced Strate- gic Management because of the importance we give to visionary management as part of general strategic management and we approach the issue from two directions: SCHOLARLY and PRAGMATIC i.e. from i.e. from management & foresight consultancy and research education experience Our hypothesis - well supported by management literature - is that visionary thinking represents an essential element of advanced strategic management; its role and logical place is however inade- quately dealt with or conceived in management practice and strategy research. We wish to contrib- ute to this research area. The present study is mainly concept analytical i.e. we introduce some new aspects of the lo ...

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