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HOW TO WRITE A MARKETING PLAN
Source: www.azot.gov
Topic: Marketing
Sort Desciption: Marketing plans need not be long or cost a lot to put together. ... or two, but if the marketing plan is carefully researched, thoughtfully ...
Content Inside: How to Write a Marketing Plan What is a Marketing Plan A marketing plan provides direction for your marketing activities. Marketing plans need not be long or cost a lot to put together. Think of it as a road map, with detailed directions on how to get to your destination. Sure there may be a few bumps in the road, perhaps a diversion or two, but if the marketing plan is carefully researched, thoughtfully considered and evaluated, it will help the organization achieve its goals. The marketing plan details what you want to accomplish with your marketing strategy and helps you meet your objectives. The marketing plan: Allows the organization to look internally in order to fully understand the impact and results of past marketing decisions. Allows the organization to look externally in ...
